Microsoft is offering free OneDrive access to existing business customers of its chief cloud-storage competitors: Box, Dropbox, and Google. The deal applies to business customers with 500 or more users already on competing services.
From February 6, 2018, through June 30, 2018, qualifying organizations not already on OneDrive for Business or Office 365 will receive free OneDrive access for the duration of their existing terms.
As an additional incentive, migration and onboarding support is provided through Microsoft’s FastTrack service.
OneDrive is the default cloud storage solution for Windows systems from Windows 8 through Windows 10. It’s part of Microsoft’s Office 365 suite, providing an optimized experience for professionals that work in the Microsoft Office ecosystem.
“We want new customers to be able to experience OneDrive without incremental costs above and beyond what they are paying for today,” said Seth Patton, OneDrive general manager of product marketing at Microsoft.
In this new deal, Microsoft is targeting what is potentially tens of thousands of business customers across three cloud storage providers. Dropbox, which filed for an IPO in January 2018, reportedly has over 200,000 businesses in its customer base.
Box, meanwhile, has 80,000 enterprise and government customers on its service.
Google’s G-Suite boasts 4 million paying customers.
According to Microsoft’s Corporate Vice President Ron Markezich, OneDrive is currently used by 350,000 organizations. That leaves a lot of room for growth against its targeted competitors.
Cloud Storage vs. Cloud Computing
A lot of companies utilize cloud storage to keep their internal documents and other data safe and available wherever their team may be.
Cloud services for storage like Google Drive, OneDrive, Dropbox, and Box are popular choices among small businesses and enterprise-level customers alike.
Where cloud storage differs from cloud computing platforms like AWS and Google Cloud is that where one simply stores and makes available data, the other involves the active processing of that data.
Deployments like web-based applications and machine learning employ cloud computing to save on costs and gain the ability to scale over what a locally-installed server could handle.
Comparing the two, businesses that don’t have any need for a cloud computing platform would still qualify for cloud storage for business documents and other data with which the team works.
Both cloud storage and cloud computing are on the rise as companies strive to achieve better security for their data.